Počet záznamov: 1
Marketing communications in tourism and hospitality
- MCCABE, Scott. Marketing communications in tourism and hospitality : concepts, strategies and cases. 1st ed. Oxford : Elsevier Butterworth-Heinemann, c2009. 300 s. Hospitality, leisure and tourism. ISBN 978-0-7506-8277-0.
Počet záznamov: 1