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Title Contemporary selling Subtitle building relationships, creating value Author info Mark W. Johnston, Greg Marshall Author Johnston Mark W.
Co-authors Marshall Greg W.
Issue data Abingdon, Oxon : Routledge , 2022. - xxi, 413 s. : il., tab., 28 cm Issue 6th ed. ISBN 978-0-367-43517-2 Note Bibliografické odkazy. Register Keywords predaj - selling obchod - commerce - trade Form. Descr. monografie - monographies Language English Country Great Britian systematics 339.187 339 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 1, currently available 0, at library only 1 Call number Location Sublocation Umiestnenie Info 382282 Univerzita Mateja Bela Economic reading room In-Library Use Only Title Marketing Subtitle očima světových marketing manažerů Author info Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart; překlad Vladimír Paulíny Author Solomon Michael R.
Co-authors Marshall Greg W.
Another authors Stuart Elnora W. (Author)
Paulíny Vladimír (Translator)
Issue data Brno : Computer Press , 2006. - 572 s. : grafy, obr., schémy, tab., 29 cm Issue 1. vyd. ISBN 80-251-1273-X Note Register. Keywords marketing strategické plánovanie - strategic planning marketingová komunikácia - communication in marketing - marketing communication riadenie predaja Language Czech Country Czech Republic systematics 339.138 339.187 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 2, currently available 1, at library only 1 Call number Location Sublocation Umiestnenie Info 288911 Univerzita Mateja Bela Economic reading room In-Library Use Only 288912 Univerzita Mateja Bela Department of absent lending