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Title Przedsiębiorstwo usługowe wobec wyzwań XXI wieku Author info pod redakcją naukową Jolanty Staszewskiej Another authors Staszewska Jolanta (Editor)
Issue data Katowice : Unikat 2 , 2010. - 241 s. : fotogr., il., sch., tab. Issue 1. vyd. ISBN 978-83-62314-12-6 Note Bibliografické odkazy Keywords služby - service industries - services marketing služieb - marketing of services - service marketing cestovný ruch - turizmus - tourism 21. stor. - 21. storočie - 21st century Language Polish Country Poland systematics 338.48 338.46 338.46:658 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 1, currently available 0, at library only 1 
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Call number Location Sublocation Umiestnenie Info 366392 Univerzita Mateja Bela Department of finance and accounting In-Library Use Only Title Proč už neplatí tradiční marketing Author info hlavní autor a editor: Kamran Kashani; spoluautoři: Jean-Pierre Jeannet ... [et al.] ; [z anglického originálu ... Vilém Jungman, Jan Prochádzka] Author Kashani Kamran
Another authors Jeannet Jean-Pierre (Author)
Issue data Brno : Computer Press , 2007. - xvi, 171 s. : il., tab., 23 cm Issue 1. vyd. ISBN 978-80-251-1536-7 Note Bibliografické odkazy. Register Keywords marketing hodnotové reťazce - value chains marketing služieb - marketing of services - service marketing Form. Descr. príručky - handbooks Language Czech Country Czech Republic systematics 658.8 658.8:005 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 1, currently available 0, at library only 1 
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Call number Location Sublocation Umiestnenie Info 373793 Univerzita Mateja Bela Institute of managerial systems (Detached department Poprad) In-Library Use Only Title Marketing služieb Author info Jaroslav Ďaďo, Janka Petrovičová, Miroslava Kostková Author Ďaďo Jaroslav 1954-
Co-authors Táborecká Petrovičová Janka 1979-
Kostková Miroslava
Issue data Bratislava : EPOS , 2006. - 295 s. : obr., tab., 21 cm Issue 1. vyd. ISBN 80-8057-662-9 Note Vydané v spolupráci s Ekonomickou fakultou Univerzity Mateja Bela v Banskej Bystrici. - Bibliografia s. [297-302] Keywords marketing služieb - marketing of services - service marketing spotrebiteľské správanie - správanie spotrebiteľov - nákupné správanie - consumer behavior - consumer behaviour - shopping behaviour vysokoškolské učebnice - učebnice vysokých škôl textbooks (higher) Language Slovak Country Slovak Republic systematics 339.138 658.64 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 16, currently available 12, at library only 4 
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Call number Location Sublocation Umiestnenie Info 258208 Univerzita Mateja Bela Economic reading room In-Library Use Only 258209 Univerzita Mateja Bela Department of absent lending 258210 Univerzita Mateja Bela Department of absent lending 258211 Univerzita Mateja Bela Department of absent lending 258212 Univerzita Mateja Bela Department of absent lending 310133 Univerzita Mateja Bela Department of public economics and regional development In-Library Use Only 316827 Univerzita Mateja Bela Department of tourism In-Library Use Only 317918 Univerzita Mateja Bela Department of absent lending 317919 Univerzita Mateja Bela Department of absent lending 317920 Univerzita Mateja Bela Department of absent lending 317921 Univerzita Mateja Bela Department of absent lending 317922 Univerzita Mateja Bela Department of absent lending 317923 Univerzita Mateja Bela Department of absent lending 317924 Univerzita Mateja Bela Department of absent lending 317925 Univerzita Mateja Bela Department of absent lending 320420 Univerzita Mateja Bela Department of corporate economics and management In-Library Use Only Title Manažment a marketing služieb Author info Valéria Michalová Author Michalová Valéria
Issue data Bratislava : Vydavateľstvo EKONÓM : Ekonomická univerzita , 2004. - 218 s. : grafy, obr., 21 cm Issue 2. vyd. ISBN 80-225-1775-5 Note Bibliografické odkazy Keywords manažment služieb - service management kvalita služieb - quality of services marketing služieb - marketing of services - service marketing vysokoškolské učebnice - učebnice vysokých škôl Language Slovak Country Slovak Republic systematics 005 338.46 658.8 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 2, currently available 0, at library only 1 
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Call number Location Sublocation Umiestnenie Info 258809 Univerzita Mateja Bela Economic reading room In-Library Use Only 258810 Univerzita Mateja Bela Department of absent lending vypož. (until 12.07.2024) Title Služby Subtitle teória služieb, marketing služieb, kvalita v službách, služby zákazníkom a meranie spokojnosti s nimi Author info Alexander Mateides, Jaroslav Ďaďo Author Mateides Alexander
Co-authors Ďaďo Jaroslav 1954-
Issue data Bratislava : Ing. Miroslav Mračko EPOS , 2002. - 750 s. : sch., tab., 23 cm Issue 1. vyd. ISBN 80-8057-452-9 Keywords služby - service industries - services riadenie vzťahov so zákazníkmi - customer relationship management - CRM manažérstvo kvality - manažment kvality - quality management marketing marketing služieb - marketing of services - service marketing Form. Descr. monografie - monographies Language Slovak Country Slovak Republic systematics 338.46 005.346 005.6 339.138 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 3, currently available 1, at library only 1 
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Call number Location Sublocation Umiestnenie Info 22882 Univerzita Mateja Bela Economic reading room In-Library Use Only 287890 Univerzita Mateja Bela Department of absent lending vypož. (until 12.07.2024) 388197 Univerzita Mateja Bela Department of absent lending Title Marketing myšlienok Author info Miroslav Tuma Author Tuma Miroslav 1931-
Issue data Banská Bystrica : Úrad priemyselného vlastníctva Slovenskej republiky , 2002. - 155 s., 21 cm Issue 1. vyd. ISBN 80-88994-16-0 Note Bibliografia 153 - 155 Keywords marketing marketing služieb - marketing of services - service marketing Language Slovak Country Slovak Republic systematics 339.138 330.123.6 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 1, currently available 0, at library only 1 book
Call number Location Sublocation Umiestnenie Info 291149 Univerzita Mateja Bela Economic reading room In-Library Use Only Title Manažment a marketing v železničnej doprave Author info Štefan Hittmár, Jozef Strišš Author Hittmár Štefan
Co-authors Strišš Jozef
Issue data Bratislava : Železnice Slovenskej republiky ; Žilina : Žilinská univerzita , 1997. - 202 s. : obr., tab., 25 cm Issue 1. vyd. ISBN 80-7100-403-0 Note Bibliografia s. 202 Keywords železničná doprava - rail traffic - rail transport dopravný manažment marketing služieb - marketing of services - service marketing Headings Geogr. Slovensko Language Slovak Country Slovak Republic systematics 656.21(437.6) 005:339.138 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 1, currently available 0, at library only 1 book
Call number Location Sublocation Umiestnenie Info 291208 Univerzita Mateja Bela Economic reading room In-Library Use Only Title Marketing služeb Author info Adrian Payne; prel. Veronika Dobešová Author Payne Adrian
Another authors Dobešová Veronika (Translator)
Issue data Praha : Grada , 1996. - 247 s. : obr., tab., 23 cm Issue 1.vyd. ISBN 80-7169-276-X Keywords ekonómia - economics marketing služieb - marketing of services - service marketing Form. Descr. príručky - handbooks Language Czech Country Czech Republic systematics 339.138 658.8 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 4, currently available 1, at library only 3 
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Call number Location Sublocation Umiestnenie Info 12199 Univerzita Mateja Bela Institute of managerial systems (Detached department Poprad) In-Library Use Only 12200 Univerzita Mateja Bela Institute of managerial systems (Detached department Poprad) In-Library Use Only 11734 Univerzita Mateja Bela Economic reading room In-Library Use Only 387521 Univerzita Mateja Bela Department of absent lending
