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Title Marketing the sports organisation Subtitle building networks and relationships Author info Alain Ferrand and Scott McCarthy Author Ferrand Alain
Co-authors McCarthy Scott
Issue data Abingdon : Routledge Taylor & Francis Group , 2009. - xx; 297 s. : ilustr., 23 cm Issue 1st ed. ISBN 978-0-415-45330-1, 0-415-45330-5 Note Bibliografia s. 282-286. Register Keywords športové organizácie - sports organization marketing vzťahový marketing - marketing vzťahov - relationship marketing Language English Country Great Britian systematics 339.138 796 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 1, currently available 0, at library only 1 Call number Location Sublocation Umiestnenie Info 341560 Univerzita Mateja Bela Department of public economics and regional development In-Library Use Only