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Title Cause related marketing from the Slovak consumers' perspective Author info Zuzana Huliaková, Zdenka Musová Author Huliaková Zuzana 1991- (50%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
Co-authors Musová Zdenka 1971- (50%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
Source document Innovation management, entrepreneurship and sustainability : proceedings of the 6th international conference, 31 May - 1 June 2018, Prague. S. 448-457. - Praha : Oeconomica - Vysoká škola ekonomická, 2018 / Andera Michal ; Dvouletý Ondřej ; Ericsson Daniel ; Habrmanová Blanka ; Holienka Marian ; Hronová Štěpánka ; Kurczowska Agnieszka ; Lukeš Martin ; Machek Ondřej ; Mareš Jan ; Martínez Felipe ; Misař Jan ; Müllerová Jana ; Pašmik Jaroslav ; Pilková Anna ; Procházka David Anthony ; Starnawska Marzena ; Svobodová Ivana ; Szántó Richard ; Špaček Miroslav ; Ujwary-Gil Anna ; Innovation management, entrepreneurship and sustainability medzinárodná konferencia Keywords dobročinný marketing - cause related marketing spotrebitelia - consumers demographic characteristics characteristics Headings Geogr. Slovensko Form. Descr. príspevky v zborníku - proceedings papers Language English Country Czech Republic systematics 33 Public work category AFC No. of Archival Copy 44644 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ 
unrecognised
Title Innovation management, entrepreneurship and sustainability Par.title IMES 2018 Subtitle proceedings of the 6th international conference, 31 May - 1 June 2018, Prague Author info rec. Michal Andera, Ondřej Dvouletý ... [et al.] Another authors Andera Michal (Recenzent)
Dvouletý Ondřej (Recenzent)
Ericsson Daniel (Recenzent)
Habrmanová Blanka (Recenzent)
Holienka Marian (Recenzent)
Hronová Štěpánka (Recenzent)
Kurczowska Agnieszka (Recenzent)
Lukeš Martin (Recenzent)
Machek Ondřej (Recenzent)
Mareš Jan (Recenzent)
Martínez Felipe (Recenzent)
Misař Jan (Recenzent)
Müllerová Jana (Recenzent)
Pašmik Jaroslav (Recenzent)
Pilková Anna (Recenzent)
Procházka David Anthony (Recenzent)
Starnawska Marzena (Recenzent)
Svobodová Ivana (Recenzent)
Szántó Richard (Recenzent)
Špaček Miroslav (Recenzent)
Ujwary-Gil Anna
Action Innovation management, entrepreneurship and sustainability . medzinárodná konferencia , 6. , Praha , 31.05.-01.06.2018 Issue data Praha : Oeconomica - Vysoká škola ekonomická , 2018. - [469] s. Issue 1. vyd. ISBN 978-80-245-2274-6 Language English Country Czech Republic Public work category FAI Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ References (1) - PUBLIKAČNÁ ČINNOSŤ 
book
Title Innovation management, entrepreneurship and sustainability Subtitle proceedings of the 5th international conference, 25-26 May 2017, Prague Author info rec. Michal Andera, Ondřej Dvouletý ... [et al.] Another authors Andera Michal (Recenzent)
Dvouletý Ondřej (Recenzent)
Habrmanová Blanka (Recenzent)
Holienka Marian (Recenzent)
Hronová Štěpánka (Recenzent)
Chytková Zuzana (Recenzent)
Lukeš Martin (Recenzent)
Machek Ondřej (Recenzent)
Mareš Jan (Recenzent)
Martínez Felipe (Recenzent)
Misař Jan (Recenzent)
Müllerová Jana (Recenzent)
Pašmik Jaroslav (Recenzent)
Pilková Anna (Recenzent)
Procházka David Anthony (Recenzent)
Svobodová Ivana (Recenzent)
Špaček Miroslav (Recenzent)
Action Innovation management, entrepreneurship and sustainability . medzinárodná konferencia , 5. , Praha , 25.-26.05.2017 Issue data Praha : Oeconomica - Vysoká škola ekonomická , 2017. - 461 s. Issue 1. vyd. ISBN 978-80-245-2216-6 Language English Country Czech Republic Public work category FAI Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ References (4) - PUBLIKAČNÁ ČINNOSŤ book
Title Innovation and quality as the tools for managing for the sustained success Author info Marcela Kovaľová Author Kovaľová Marcela 1983- (100%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
Source document Innovation management, entrepreneurship and sustainability : proceedings of the 5th international conference, 25-26 May 2017, Prague. S. 436-448. - Praha : Oeconomica - Vysoká škola ekonomická, 2017 / Andera Michal ; Dvouletý Ondřej ; Habrmanová Blanka ; Holienka Marian ; Hronová Štěpánka ; Chytková Zuzana ; Lukeš Martin ; Machek Ondřej ; Mareš Jan ; Martínez Felipe ; Misař Jan ; Müllerová Jana ; Pašmik Jaroslav ; Pilková Anna ; Procházka David Anthony ; Svobodová Ivana ; Špaček Miroslav ; Innovation management, entrepreneurship and sustainability medzinárodná konferencia Keywords kvalita - quality inovácie - innovations Language English Country Czech Republic systematics 330 Annotation Purpose: The paper is aimed at the proposition of simple balanced framework for managing for the sustained success of selected organisation (faculty). The audit of innovation system was elaborated to examine the current situation and to set the base for further proposal of innovation-quality map, strategic map, and quality framework for managing for sustained success over the long term. Public work category AFC No. of Archival Copy 39785 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ unrecognised
Title Environmental safety aspects of production management Author info Milan Majerník ... [et al.]; rec. Vojtech Dirner, Ladislav Šimák ... [et al.] Author Majerník Milan (18%)
Co-authors Ladomerský Juraj 1948- (19%) UMBFP04 - Katedra životného prostredia
Müllerová Jana (37%)
Hroncová Emília 1977- (22%) UMBFP04 - Katedra životného prostredia
Kohla Andreas (4%)
Another authors Dirner Vojtech 1953- (Recenzent)
Šimák Ladislav (Recenzent)
Balog Karol (Recenzent)
Antic Aco (Recenzent)
Drtil Miloslav (Recenzent)
Issue data Düsseldorf : A&A Digitalprint GmbH , 2017. - 282 p. Issue 1. vyd. ISBN 978-3-00-058223-3 Keywords životné prostredie - environment manažérstvo environmentálne manažérstvo - environmental management environmentálne inžinierstvo - environmental engineering inžinierstvo rozvojové stratégie riziko - risk environmentálna bezpečnosť - environmental security podniková ekonomika - ekonomika podnikania - managerial economics - business economics Language English Country Germany systematics 502/507 Public work category AAA No. of Archival Copy 42093 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ unrecognised
Title Environmental responsibility in marketing activities of companies Author info Zdenka Musová, Hussam Musa Author Musová Zdenka 1971- (50%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
Co-authors Musa Hussam 1968- (50%) UMBEF04 - Katedra financií a účtovníctva
Source document Innovation management, entrepreneurship and sustainability : proceedings of the 5th international conference, 25-26 May 2017, Prague. Pp. 654-663. - Praha : Oeconomica - Vysoká škola ekonomická, 2017 / Andera Michal ; Dvouletý Ondřej ; Habrmanová Blanka ; Holienka Marian ; Hronová Štěpánka ; Chytková Zuzana ; Lukeš Martin ; Machek Ondřej ; Mareš Jan ; Martínez Felipe ; Misař Jan ; Müllerová Jana ; Pašmik Jaroslav ; Pilková Anna ; Procházka David Anthony ; Svobodová Ivana ; Špaček Miroslav ; Innovation management, entrepreneurship and sustainability medzinárodná konferencia Keywords environmentálny marketing - environmental marketing marketingový mix - marketing mix consumers’ perception Language English Country Czech Republic systematics 33 Annotation Purpose: Current negative course of events in the environment influences the activities of companies, as well as the behaviour of consumers. Companies are forced to take these trends into account also in the marketing activities. Consumers also treat the environment with higher responsibility. The behaviour of companies and consumers is closely connected. Consumers, while they are making purchase decisions, react to various stimuli from the external environment, including marketing stimuli of companies. In that context, the aim is to define the environmental marketing and examine consumer perception of it with an emphasis on particular tools of marketing mix. Public work category AFC No. of Archival Copy 41249 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ unrecognised
Title State support system of innovations in Slovakia Author info Ladislav Klement Author Klement Ladislav 1980- (100%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
Source document Innovation management, entrepreneurship and sustainability : proceedings of the 5th international conference, 25-26 May 2017, Prague. S. 404-415. - Praha : Oeconomica - Vysoká škola ekonomická, 2017 / Andera Michal ; Dvouletý Ondřej ; Habrmanová Blanka ; Holienka Marian ; Hronová Štěpánka ; Chytková Zuzana ; Lukeš Martin ; Machek Ondřej ; Mareš Jan ; Martínez Felipe ; Misař Jan ; Müllerová Jana ; Pašmik Jaroslav ; Pilková Anna ; Procházka David Anthony ; Svobodová Ivana ; Špaček Miroslav ; Innovation management, entrepreneurship and sustainability medzinárodná konferencia Keywords innovation strategies barriers in innovations Language English Country Czech Republic systematics 330 Annotation Purpose: Small and medium sized enterprises in Slovakia are facing various barriers where the system of state support in field of innovations is one of the most important. The Slovak government has started to pay attention to support of innovations relatively late. The aim of the paper is to evaluate the development of the Slovak innovation support system with an accent to tools of innovation strategies and compare the current conditions to the best practise of EU countries. Public work category AFC No. of Archival Copy 39931 Repercussion category PLCHOVA, Jana - BONDAREVA, Irina. Evaluation of cluster policy efficiency in Slovakia from the view of industrial cluster. In 6th international conference on innovation management, entrepreneurship and sustainability (IMES), Prague, 31st May-01st June 2018. Prague : Oeconomica publishing house, 2018. ISBN 978-80-245-2274-6, pp. 912-923.
PAWERA, Rene - VOJTECH, Frantisek - LEVICKY, Michal - FILIP, Stanislav. Effects and motivation of political economic cooperation between two countries : a case study of Slovakia and Austria. In Entrepreneurship and sustainability issues. ISSN 2345-0282, 2020, vol. 8, no. 1, pp. 454-470.
Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ unrecognised
Title Utilization of financial support programs by Slovak enterprises Author info Lenka Hvolková, Vladimíra Klementová Author Hvolková Lenka 1986- (50%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
Co-authors Klementová Vladimíra 1980- (50%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
Source document Innovation management, entrepreneurship and sustainability : proceedings of the 5th international conference, 25-26 May 2017, Prague. S. 314-323. - Praha : Oeconomica - Vysoká škola ekonomická, 2017 / Andera Michal ; Dvouletý Ondřej ; Habrmanová Blanka ; Holienka Marian ; Hronová Štěpánka ; Chytková Zuzana ; Lukeš Martin ; Machek Ondřej ; Mareš Jan ; Martínez Felipe ; Misař Jan ; Müllerová Jana ; Pašmik Jaroslav ; Pilková Anna ; Procházka David Anthony ; Svobodová Ivana ; Špaček Miroslav ; Innovation management, entrepreneurship and sustainability medzinárodná konferencia Keywords podnikanie - business - entrepreneurship malé a stredné podniky - malé a stredné podniky (MaSP) - small and medium-sized enterprises - small and medium-sized companies - small and medium enterprises state support Language English Country Czech Republic systematics 330 Annotation Purpose: Small and medium-sized enterprises are in general facing a wide range of barriers and one of the most important barrier for their development is a lack of money. Therefore, the governments usually create a collection of support programs that help companies to eliminate these obstacles. The main aim of the paper is to evaluate how Slovak SMEs utilize support programs of the Slovak government and European Union in their business activities. On the base of the findings the paper will also contain suggestions how this type of support can become more available for Slovak companies in future. Public work category AFC No. of Archival Copy 39953 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ unrecognised
Title Využívání informačních a komunikačních technologií v cestovních agenturách Subtitle diplomová práca Author info Jana Müllerová; školiteľ: Kristína Pompurová Author Müllerová Jana
Another authors Pompurová Kristína 1983- (Školiteľ (konzultant))
Corporation Univerzita Mateja Bela . Ekonomická fakulta . Katedra cestovného ruchu a spoločného stravovania , Banská Bystrica, Slovensko Issue data Banská Bystrica , 2015. - 70 s. Keywords cestovné kancelárie - travel agencies informačné a komunikačné technológie - IKT (informačno-komunikačné technológie) - information and communication technologies - ICT (information and communication technology) Language Czech Country Slovak Republic systematics 338.486.21 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xk - Kvalifikačné práce Copy count 1, currently available 0, at library only 1 book
Title Sbírka úloh z matematiky pro bystré hlavy Author info Miloslav Frýzek, Jana Müllerová Author Frýzek Miloslav
Co-authors Müllerová Jana
Issue data Praha : FORTUNA , 1992. - 151 s. Issue 1. vyd. ISBN 80-85298-51-1 Keywords matematika - mathematics Form. Descr. zbierky úloh - collections of tasks Language Czech Country -CS systematics 51 (076) Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 4, currently available 2, at library only 2 book
Call number Location Sublocation Umiestnenie Info 205001 Univerzita Mateja Bela Department of mathematics In-Library Use Only 205253 Univerzita Mateja Bela Department of absent lending 205254 Univerzita Mateja Bela Department of mathematics In-Library Use Only 205255 Univerzita Mateja Bela Department of absent lending