Search results
Title National strategy for promotion of Russian universities in the world market of education services Author info Natalia Mushketova, Elizaveta Bydanova ... [et al.] Author Mushketova Natalia (34%)
Co-authors Bydanova Elizaveta (33%)
Rouet Gilles 1958- (33%) UMBPO03 - Katedra medzinárodných vzťahov a diplomacie
Source document International Journal of Educational Management. Vol. 32, no. 1 (2017), pp. 46-56. - Bingley : Emerald Publishing Limited, 2017 Keywords global markets marketingové stratégie - marketing strategy vzdelávacie inštitúcie - educational institutions target groups univerzity - universities education services Form. Descr. články - journal articles Language English systematics 327 URL Link na plný text Link na zdrojový dokument Public work category ADM No. of Archival Copy 44661 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ References PERIODIKÁ-Súborný záznam periodika