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Title Marketing for cultural organizations Subtitle new strategies for attracting and engaging audience Author info Bonita M. Kolb Author Kolb Bonita M.
Issue data New York : Routledge Taylor & Francis Group , 2013. - ix; 190 s., 23 cm Issue 3rd ed. ISBN 978-0-415-62697-2, 978-0-415-62695-8, 978-0-203-10236-7 Note Bibliografické odkazy. Register Keywords marketing marketing v kultúre múzeá - museums cultural marketing Language English Country United States of America systematics 339.138 069 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 1, currently available 0, at library only 1 
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Call number Location Sublocation Umiestnenie Info 341571 Univerzita Mateja Bela Department of public economics and regional development In-Library Use Only
