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Title Global Marketing Strategies Author info Jean-Pierre Jeannet, H. David Hennessey Author Jeannet Jean-Pierre
Co-authors Hennessey H. David
Issue data Houghton Mifflin Company ; Boston , 2004. - XXI+613 s. : diagr., grafy, mapy, tab., 24 cm Issue 6th ed. ISBN 0-618-31059-2 Note Index s. 577-613. Keywords marketingové stratégie - marketing strategy Language English Country United States of America systematics 339.138::355.43 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 1, currently available 0, at library only 1 Call number Location Sublocation Umiestnenie Info 250085 Univerzita Mateja Bela Economic reading room Fond MBA In-Library Use Only - Title
Title Cases in global marketing strategies Author info Jean-Pierre Jeannet, H. David Hennessey Author Jeannet Jean-Pierre
Co-authors Hennessey H. David
Issue data Houghton Mifflin Company ; Boston , 2004. - VI+[280 s.] : grafy, fotogr., tab., 23 cm Issue 6th ed. ISBN 0-618-31060-6 Keywords marketingové stratégie - marketing strategy Language English Country United States of America systematics 339.138::355.43 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 1, currently available 0, at library only 1 Postava chlapca a mládenca v konceptoch slovenskej literatúry (nielen) pre deti a mládežAuthor infoEva PršováAuthorCall number Location Sublocation Umiestnenie Info 250086 Univerzita Mateja Bela Economic reading room Fond MBA In-Library Use Only