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Title Finančný a bankový marketing Author info Jozef Medveď, Zuzana Kováčová Author Medveď Jozef
Co-authors Kováčová Švecová Zuzana 1979-
Issue data Bratislava : Sprint - vydavateľská, filmová a reklamná agentúra , 2003. - 224 s. : bibliogr., grafy, príl., tab., 22 cm Issue [1. vyd.] ISBN 80-89085-25-3 Note Bibliografia s. 205-207 Keywords marketingový mix - marketing mix finančný marketing bankový marketing Language Slovak Country Slovak Republic systematics 339.138/336.717 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 17, currently available 14, at library only 3 
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Call number Location Sublocation Umiestnenie Info 249202 Univerzita Mateja Bela Universal reading room In-Library Use Only 249203 Univerzita Mateja Bela Department of absent lending 249205 Univerzita Mateja Bela Universal reading room In-Library Use Only 247144 Univerzita Mateja Bela Reading room of political science and law 260403 Univerzita Mateja Bela Department of absent lending 260404 Univerzita Mateja Bela Department of absent lending 260405 Univerzita Mateja Bela Department of absent lending 274237 Univerzita Mateja Bela Department of absent lending 274238 Univerzita Mateja Bela Department of absent lending 276847 Univerzita Mateja Bela Department of absent lending 284653 Univerzita Mateja Bela Department of absent lending 284654 Univerzita Mateja Bela Department of absent lending 284655 Univerzita Mateja Bela Department of absent lending 284656 Univerzita Mateja Bela Department of absent lending 299853 Univerzita Mateja Bela Economic reading room In-Library Use Only 302913 Univerzita Mateja Bela Department of absent lending 302914 Univerzita Mateja Bela Department of absent lending Title Finančný a bankový marketing Author info Jozef Medveď, Zuzana Kováčová Author Medveď Jozef (50%) UMBEF04 - Katedra financií a účtovníctva
Co-authors Kováčová Zuzana (50%)
Issue data Sprint ; Bratislava , 2003. - 224 s. Issue [1. vyd.] ISBN 80-89085-25-3 Keywords marketingový mix - marketing mix finančný marketing bankový marketing Language Slovak Country Slovak Republic systematics 339.138/336.717 Public work category AAB No. of Archival Copy 8216 Repercussion category MUSOVÁ, Zdenka. Bankový manažment a marketing : (vybrané kapitoly). Banská Bystrica : Univerzita Mateja Bela, Ekonomická fakulta, 2011. 72 s. ISBN 978-80-557-0188-2.
MUSOVÁ, Zdenka. Podstata a význam marketingu v službách. In Progressive methods and tools of management and economics of companies : Brno, University of Technology Faculty of Business and Management, 7. - 8. 12. 2005. Brno : University of Technology, Faculty of Business and Management, 2005. ISBN 80-214-3099-0, s. [1-7].
MUSA, Hussam - MUSOVÁ, Zdenka. Platobný styk : (vybrané kapitoly). 1. vyd. Banská Bystrica : Univerzita Mateja Bela, 2006. 116 s. ISBN 80-8083-299-4.
ZIMKOVÁ, Emília. Riadenie komerčnej banky : vybrané kapitoly. Banská Bystrica : Univerzita Mateja Bela, Ekonomická fakulta, 2010. 86 s. ISBN 978-80-8083-966-6.
KUSÁ, Alena - BELLOVÁ, Stanislava. Current issues and problems of marketing communications of banks regarding young people. In Communication today. ISSN 1338-130X, 2012, vol. 3, no. 1, pp. 106-122.
Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ book