Search results

Records found: 12  
Your query: UDC = "^332.146^"
  1. TitleHandbook on place branding and marketing
    Author infoedited by Adriana Campelo
    Another authors Cambelo Adriana (Editor)
    Issue dataCheltenham, UK : Edward Elgar Publishing , 2019. - xx, 250 s. : fotogr., il., mp., tab., 24 cm
    Issue1st paperback ed.
    ISBN978-1-78471-861-9
    NoteBibliografické odkazy. Register
    Keywords marketing miesta - place marketing   regionálny marketing - regional marketing   marketing  
    Form. Descr.príručky - handbooks
    LanguageEnglish
    CountryGreat Britian
    systematics 339.138
    332.146
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexkni - BOOKS
    Copy count1, currently available 0, at library only 1
    Call numberLocationSublocationUmiestnenieInfo
    377421Univerzita Mateja BelaDepartment of public economics and regional developmentIn-Library Use Only
  2. TitlePlace branding for small cities, regions & downtowns
    Subtitlethe essentials for successful destinations
    Author infoBill Baker
    Author Baker Bill
    Issue data[s.l.] : Bill Baker , 2019. - vi, 238 s. : il., 23 cm
    ISBN9781098740900
    NoteBibliografické odkazy
    Keywords marketing miesta - place marketing   malé mestá - small towns   regióny - regions   regionálny marketing - regional marketing  
    Form. Descr.monografie - monographies
    LanguageEnglish
    CountryUnited States of America
    systematics 339.138
    711.435
    332.146
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexkni - BOOKS
    Copy count1, currently available 0, at library only 1
    Call numberLocationSublocationUmiestnenieInfo
    377420Univerzita Mateja BelaDepartment of public economics and regional developmentIn-Library Use Only
  3. TitlePlace marketing
    Author infoAnna Vaňová, Katarína Vitálišová, Kamila Borseková
    Author Vaňová Anna 1965-
    Co-authors Vitálišová Katarína 1985-
    Borseková Kamila 1984- (33%)
    Issue dataBanská Bystrica : Publishing house of the Matej Bel University in Banská Bystrica - Belianum : Univerzita Mateja Bela, Ekonomická fakulta , 2017. - 94 s. : obr. , tab., 25 cm
    ISBN978-80-557-1312-0
    NoteJazyková mutácia: Marketing územia. Banská Bystrica : Vydavateľstvo Univerzity Mateja Bela - Belianum, 2017. ISBN 978-80-557-1296-3. - Bibliografické odkazy
    Keywords marketing územia - territory marketing   marketingový mix - marketing mix   strategický marketing - strategic marketing   vysokoškolské skriptá   marketing miesta - place marketing   university textbooks  
    LanguageEnglish
    CountrySlovak Republic
    systematics 332.146
    658.8:005.21
    (075.8)
    URLPlný text dostupný vo Virtuálnej študovni UMB
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexkni - BOOKS
    Copy count34, currently available 33, at library only 1
    Call numberLocationSublocationUmiestnenieInfo
    363684Univerzita Mateja BelaEconomic reading roomIn-Library Use Only
    363685Univerzita Mateja BelaDepartment of absent lending
    363686Univerzita Mateja BelaDepartment of absent lending
    363687Univerzita Mateja BelaDepartment of absent lending
    363688Univerzita Mateja BelaDepartment of absent lending
    363689Univerzita Mateja BelaDepartment of absent lending
    363690Univerzita Mateja BelaDepartment of absent lending
    363691Univerzita Mateja BelaDepartment of absent lending
    363692Univerzita Mateja BelaDepartment of absent lending
    363693Univerzita Mateja BelaDepartment of absent lending
    363694Univerzita Mateja BelaDepartment of absent lending
    363695Univerzita Mateja BelaDepartment of absent lending
    363696Univerzita Mateja BelaDepartment of absent lending
    363697Univerzita Mateja BelaDepartment of absent lending
    363698Univerzita Mateja BelaDepartment of absent lending
    363699Univerzita Mateja BelaDepartment of absent lending
    363700Univerzita Mateja BelaDepartment of absent lending
    363701Univerzita Mateja BelaDepartment of absent lending
    363702Univerzita Mateja BelaDepartment of absent lending
    363703Univerzita Mateja BelaDepartment of absent lending
    363704Univerzita Mateja BelaDepartment of absent lending
    363705Univerzita Mateja BelaDepartment of absent lending
    363706Univerzita Mateja BelaDepartment of absent lending
    363707Univerzita Mateja BelaDepartment of absent lending
    363708Univerzita Mateja BelaDepartment of absent lending
    363709Univerzita Mateja BelaDepartment of absent lending
    363710Univerzita Mateja BelaDepartment of absent lending
    363711Univerzita Mateja BelaDepartment of absent lending
    363712Univerzita Mateja BelaDepartment of absent lending
    363713Univerzita Mateja BelaDepartment of absent lending
    363714Univerzita Mateja BelaDepartment of absent lending
    363715Univerzita Mateja BelaDepartment of absent lending
    363716Univerzita Mateja BelaDepartment of absent lending
    363717Univerzita Mateja BelaDepartment of absent lending
  4. TitleMarketing územia
    Author infoAnna Vaňová, Katarína Vitálišová, Kamila Borseková
    Author Vaňová Anna 1965-
    Co-authors Vitálišová Katarína 1985-
    Another authors Borseková Kamila 1984- (Author)
    Issue dataBanská Bystrica : Vydavateľstvo Univerzity Mateja Bela - Belianum : Univerzita Mateja Bela, Ekonomická fakulta , 2017. - 96 s. : obr., tab., 25 cm
    ISBN978-80-557-1296-3
    NoteJazyková mutácia: Place marketing. Banská Bystrica : Publishing house of the Matej Bel University in Banská Bystrica - Belianum, 2017. ISBN 978-80-557-1312-0. - Bibliografické odkazy
    Keywords marketing územia - territory marketing   marketingový mix - marketing mix   strategický marketing - strategic marketing   vysokoškolské skriptá   marketing miesta - place marketing   university textbooks  
    LanguageSlovak
    CountrySlovak Republic
    systematics 332.146
    658.8:005.21
    (075.8)
    URLPlný text dostupný vo Virtuálnej študovni UMB
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexkni - BOOKS
    Copy count34, currently available 32, at library only 1
    Call numberLocationSublocationUmiestnenieInfo
    363752Univerzita Mateja BelaEconomic reading roomIn-Library Use Only
    363753Univerzita Mateja BelaDepartment of absent lendingvypož. (until 12.07.2024)
    363754Univerzita Mateja BelaDepartment of absent lending
    363755Univerzita Mateja BelaDepartment of absent lending
    363756Univerzita Mateja BelaDepartment of absent lending
    363757Univerzita Mateja BelaDepartment of absent lending
    363758Univerzita Mateja BelaDepartment of absent lending
    363759Univerzita Mateja BelaDepartment of absent lending
    363760Univerzita Mateja BelaDepartment of absent lending
    363761Univerzita Mateja BelaDepartment of absent lending
    363762Univerzita Mateja BelaDepartment of absent lending
    363763Univerzita Mateja BelaDepartment of absent lending
    363764Univerzita Mateja BelaDepartment of absent lending
    363765Univerzita Mateja BelaDepartment of absent lending
    363766Univerzita Mateja BelaDepartment of absent lending
    363767Univerzita Mateja BelaDepartment of absent lending
    363768Univerzita Mateja BelaDepartment of absent lending
    363769Univerzita Mateja BelaDepartment of absent lending
    363770Univerzita Mateja BelaDepartment of absent lending
    363771Univerzita Mateja BelaDepartment of absent lending
    363772Univerzita Mateja BelaDepartment of absent lending
    363773Univerzita Mateja BelaDepartment of absent lending
    363774Univerzita Mateja BelaDepartment of absent lending
    363775Univerzita Mateja BelaDepartment of absent lending
    363776Univerzita Mateja BelaDepartment of absent lending
    363777Univerzita Mateja BelaDepartment of absent lending
    363778Univerzita Mateja BelaDepartment of absent lending
    363779Univerzita Mateja BelaDepartment of absent lending
    363780Univerzita Mateja BelaDepartment of absent lending
    363781Univerzita Mateja BelaDepartment of absent lending
    363782Univerzita Mateja BelaDepartment of absent lending
    363783Univerzita Mateja BelaDepartment of absent lending
    363784Univerzita Mateja BelaDepartment of absent lending
    363785Univerzita Mateja BelaDepartment of absent lending
  5. TitlePrípadové štúdie z marketingu územia, z verejného a neziskového marketingu
    Author infoAnna Vaňová, Katarína Vitálišová, Kamila Borseková
    Author Vaňová Anna 1965-
    Co-authors Vitálišová Katarína 1985-
    Borseková Kamila 1984-
    Issue dataBanská Bystrica : Vydavateľstvo Univerzity Mateja Bela - Belianum : Univerzita Mateja Bela, Ekonomická fakulta , 2017. - 99 s. : obr., tab., 25 cm
    ISBN978-80-557-1297-0
    NoteJazyková mutácia: Place marketing, public and nonprofit marketing: case studies. Banská Bystrica : Publishing house of the Matej Bel University in Banská Bystrica - Belianum, 2017. ISBN 978-80-557-1313-7. - Bibliografické odkazy
    Keywords marketing územia - territory marketing   neziskový marketing - nonprofit marketing   marketing verejných služieb   marketingová komunikácia - communication in marketing - marketing communication   vysokoškolské skriptá   marketing miesta - place marketing   public marketing   university textbooks  
    LanguageSlovak
    CountrySlovak Republic
    systematics 332.146
    334.012.46:658.8
    334.012.33:658.8
    658.8:316.77
    (075.8)
    URLPlný text dostupný vo Virtuálnej študovni UMB
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexkni - BOOKS
    Copy count34, currently available 33, at library only 1
    Call numberLocationSublocationUmiestnenieInfo
    363718Univerzita Mateja BelaEconomic reading roomIn-Library Use Only
    363719Univerzita Mateja BelaDepartment of absent lending
    363720Univerzita Mateja BelaDepartment of absent lending
    363721Univerzita Mateja BelaDepartment of absent lending
    363722Univerzita Mateja BelaDepartment of absent lending
    363723Univerzita Mateja BelaDepartment of absent lending
    363724Univerzita Mateja BelaDepartment of absent lending
    363725Univerzita Mateja BelaDepartment of absent lending
    363726Univerzita Mateja BelaDepartment of absent lending
    363727Univerzita Mateja BelaDepartment of absent lending
    363728Univerzita Mateja BelaDepartment of absent lending
    363729Univerzita Mateja BelaDepartment of absent lending
    363730Univerzita Mateja BelaDepartment of absent lending
    363731Univerzita Mateja BelaDepartment of absent lending
    363732Univerzita Mateja BelaDepartment of absent lending
    363733Univerzita Mateja BelaDepartment of absent lending
    363734Univerzita Mateja BelaDepartment of absent lending
    363735Univerzita Mateja BelaDepartment of absent lending
    363736Univerzita Mateja BelaDepartment of absent lending
    363737Univerzita Mateja BelaDepartment of absent lending
    363738Univerzita Mateja BelaDepartment of absent lending
    363739Univerzita Mateja BelaDepartment of absent lending
    363740Univerzita Mateja BelaDepartment of absent lending
    363741Univerzita Mateja BelaDepartment of absent lending
    363742Univerzita Mateja BelaDepartment of absent lending
    363743Univerzita Mateja BelaDepartment of absent lending
    363744Univerzita Mateja BelaDepartment of absent lending
    363745Univerzita Mateja BelaDepartment of absent lending
    363746Univerzita Mateja BelaDepartment of absent lending
    363747Univerzita Mateja BelaDepartment of absent lending
    363748Univerzita Mateja BelaDepartment of absent lending
    363749Univerzita Mateja BelaDepartment of absent lending
    363750Univerzita Mateja BelaDepartment of absent lending
    363751Univerzita Mateja BelaDepartment of absent lending
  6. TitlePlace marketing, public and nonprofit marketing: case studies
    Author infoAnna Vaňová, Katarína Vitálišová, Kamila Borseková
    Author Vaňová Anna 1965-
    Co-authors Vitálišová Katarína 1985-
    Borseková Kamila 1984-
    Issue dataBanská Bystrica : Publishing house of the Matej Bel University in Banská Bystrica - Belianum : Univerzita Mateja Bela, Ekonomická fakulta , 2017. - 98 s. : obr., tab., 25 cm
    ISBN978-80-557-1313-7
    NoteJazyková mutácia: Prípadové štúdie z marketingu územia, z verejného a neziskového marketingu. Banská Bystrica : Vydavateľstvo Univerzity Mateja Bela - Belianum, 2017. ISBN 978-80-557-1297-0. - Bibliografické odkazy
    Additional Variant TitlesPlace marketing, public and non-profit marketing: case studies
    Keywords marketing územia - territory marketing   neziskový marketing - nonprofit marketing   marketing verejných služieb   marketingová komunikácia - communication in marketing - marketing communication   vysokoškolské skriptá   marketing miesta - place marketing   public marketing   university textbooks  
    LanguageEnglish
    CountrySlovak Republic
    systematics 332.146
    334.012.46:658.8
    334.012.33:658.8
    658.8:316.77
    (075.8)
    URLPlný text dostupný vo Virtuálnej študovni UMB
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexkni - BOOKS
    Copy count34, currently available 33, at library only 1
    Call numberLocationSublocationUmiestnenieInfo
    363786Univerzita Mateja BelaEconomic reading roomIn-Library Use Only
    363787Univerzita Mateja BelaDepartment of absent lending
    363788Univerzita Mateja BelaDepartment of absent lending
    363789Univerzita Mateja BelaDepartment of absent lending
    363790Univerzita Mateja BelaDepartment of absent lending
    363791Univerzita Mateja BelaDepartment of absent lending
    363792Univerzita Mateja BelaDepartment of absent lending
    363793Univerzita Mateja BelaDepartment of absent lending
    363794Univerzita Mateja BelaDepartment of absent lending
    363795Univerzita Mateja BelaDepartment of absent lending
    363796Univerzita Mateja BelaDepartment of absent lending
    363797Univerzita Mateja BelaDepartment of absent lending
    363798Univerzita Mateja BelaDepartment of absent lending
    363799Univerzita Mateja BelaDepartment of absent lending
    363800Univerzita Mateja BelaDepartment of absent lending
    363801Univerzita Mateja BelaDepartment of absent lending
    363802Univerzita Mateja BelaDepartment of absent lending
    363803Univerzita Mateja BelaDepartment of absent lending
    363804Univerzita Mateja BelaDepartment of absent lending
    363805Univerzita Mateja BelaDepartment of absent lending
    363806Univerzita Mateja BelaDepartment of absent lending
    363807Univerzita Mateja BelaDepartment of absent lending
    363808Univerzita Mateja BelaDepartment of absent lending
    363809Univerzita Mateja BelaDepartment of absent lending
    363810Univerzita Mateja BelaDepartment of absent lending
    363811Univerzita Mateja BelaDepartment of absent lending
    363812Univerzita Mateja BelaDepartment of absent lending
    363813Univerzita Mateja BelaDepartment of absent lending
    363814Univerzita Mateja BelaDepartment of absent lending
    363815Univerzita Mateja BelaDepartment of absent lending
    363816Univerzita Mateja BelaDepartment of absent lending
    363817Univerzita Mateja BelaDepartment of absent lending
    363818Univerzita Mateja BelaDepartment of absent lending
    363819Univerzita Mateja BelaDepartment of absent lending
  7. TitleKultúrna a sociálna diverzita na Slovensku
    Par.titleCultural and social diversity in Slovakia
    Document partV.. Občania a priestory mesta, Citizens and urban space
    Author infoeditorka Jolana Darulová
    Another authors Darulová Jolana 1951- (Editor)
    Issue dataBanská Bystrica : Vydavateľstvo Univerzity Mateja Bela - Belianum , 2015. - 167, 57 s. : fotogr., obr.
    Issue1. vyd.
    ISBN978-80-557-1044-0
    NoteSúbežný názov a text anglicky. - Viazané zvratmo. - Bibliografia s. 148-164. Bibliografické odkazy. Miestny register
    Keywords sociálna a kultúrna diverzita   pracovný život - work life   mestá - cities and towns   dobrovoľníctvo - voluntarism - volunteering   cultural and social diversity  
    Headings Geogr. Slovensko
    LanguageSlovak, English
    CountrySlovak Republic
    systematics 316.72/.75
    316.42
    711.4
    364-78-027.556
    332.146
    (437.6)
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexkni - BOOKS
    Copy count6, currently available 4, at library only 2
    Call numberLocationSublocationUmiestnenieInfo
    356287Univerzita Mateja BelaUniversal reading roomIn-Library Use Only
    356288Univerzita Mateja BelaDepartment of absent lending
    356289Univerzita Mateja BelaDepartment of absent lending
    356290Univerzita Mateja BelaDepartment of absent lending
    356291Univerzita Mateja BelaDepartment of absent lending
    356292Univerzita Mateja BelaDepartment of social studies and ethnologyIn-Library Use Only
  8. TitleZáujmové združenia a ich vplyv na zabezpečovanie kompetencií miestnych samospráv vo vybranom území
    Subtitlebakalárska práca
    Author infoJúlia Pribulová; školiteľ: Jozef Krnáč
    Author Pribulová Júlia
    Another authors Krnáč Jozef 1956- (Školiteľ (konzultant))
    Corporation Univerzita Mateja Bela . Ekonomická fakulta . Katedra verejnej ekonomiky a regionálneho rozvoja , Banská Bystrica, Slovensko
    Issue dataBanská Bystrica , 2013. - 41 s.
    Keywords občianske združenia - civil associations   záujmové združenia - interest associations   miestna samospráva - miestne samosprávy - local government   územná samospráva - územné samosprávy - regional administration - regional government - territorial self-government  
    LanguageSlovak
    CountrySlovak Republic
    systematics 332.146
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexk - Kvalifikačné práce
    Copy count1, currently available 0, at library only 1
  9. TitleRegionálny manažment a marketing
    Author infoJozef Búšik
    Author Búšik Jozef
    Issue dataBratislava : Vydavateľstvo Ekonóm , 2010. - 168 s. : il., tab., 29 cm
    Issue2. doplnené vyd.
    ISBN978-80-225-3027-9 , 80-225-3027-9
    Note150 výt.. - Bibliografia s. 157-159
    Keywords regionálny manažment - regional management   teritoriálny marketing   teritoriálny manažment - territorial management   marketing územia - territory marketing   territorial management  
    LanguageSlovak
    CountrySlovak Republic
    systematics 332.025.12
    332.055.2
    332.146
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexkni - BOOKS
    Copy count2, currently available 1, at library only 1
    Call numberLocationSublocationUmiestnenieInfo
    319264Univerzita Mateja BelaEconomic reading roomIn-Library Use Only
    319269Univerzita Mateja BelaDepartment of absent lending
  10. TitleVyužitie štrukturálnych fondov Európskej únie pri regionálnom rozvoji
    Par.title[Structural funds and regional development]
    Subtitle[diplomová práca]
    Author infoMartin Barinka; vedúci diplomovej práce: Irena Šulajová
    Author Barinka Martin
    Another authors Šulajová Irena (Školiteľ (konzultant))
    Corporation Univerzita Mateja Bela . Fakulta politických vied a medzinárodných vzťahov . Katedra medzinárodných vzťahov a diplomacie , Banská Bystrica, Slovensko
    Issue dataBanská Bystrica , 2006. - 72 s.
    NoteSúbežný názov angl.. - Katedra medzinárodných vzťahov a diplomacie Fakulty politických vied a medzinárodných vzťahov Univerzity Mateja Bela v Banskej Bystrici
    Keywords regionálny rozvoj - regional development   štrukturálne fondy Európskej únie - štrukturálne fondy - EU structural funds - structural funds  
    LanguageSlovak
    CountrySlovak Republic
    systematics 332.146
    061.1EU
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexk - Kvalifikačné práce
    Copy count1, currently available 0, at library only 1
    Call numberLocationSublocationUmiestnenieInfo
    KP 7070Univerzita Mateja BelaUniversal reading room – deposit. Available in 2 days.In-Library Use Only

  This site uses cookies to make them easier to browse. Learn more about how we use cookies.