1. Kreativita v reklamě
Title | Kreativita v reklamě |
---|---|
Author info | Pavel Horňák |
Author | Horňák Pavel |
Issue data | Zlín : VeRBuM , 2014. - 293 s. : fotogr., 24 cm |
Issue | 1. vyd. |
ISBN | 978-80-87500-49-1 |
Note | Bibliografia s. 247-251 |
Keywords | reklama kreativita - tvorivosť - creative ability - creativity marketing reklama a propagácia - advertising and promotion |
Language | Czech |
Country | Czech Republic |
systematics | 659 |
-026.15 | |
Catal.org. | BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici |
Database | xkni - BOOKS |
Copy count | 1, currently available 1 |