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National strategy for promotion of Russian universities in the world market of education services
Title National strategy for promotion of Russian universities in the world market of education services Author info Natalia Mushketova, Elizaveta Bydanova ... [et al.] Author Mushketova Natalia (34%)
Co-authors Bydanova Elizaveta (33%)
Rouet Gilles 1958- (33%) UMBPO03 - Katedra medzinárodných vzťahov a diplomacie
Source document International Journal of Educational Management. Vol. 32, no. 1 (2017), pp. 46-56. - Bingley : Emerald Publishing Limited, 2017 Keywords global markets marketingové stratégie - marketing strategy vzdelávacie inštitúcie - educational institutions target groups univerzity - universities education services Form. Descr. články - journal articles Language English systematics 327 URL Link na plný text Link na zdrojový dokument Public work category ADM No. of Archival Copy 44661 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ References PERIODIKÁ-Súborný záznam periodika 
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