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Etablovanie nadnárodných hotelových spoločností na slovenskom trhu

  1. TitleEtablovanie nadnárodných hotelových spoločností na slovenskom trhu
    Par.titleThe Establishment of Multinational Hotel Companies in the Slovak Market
    Author infoKatarína Uličná
    Author Uličná Katarína 1988- (100%) UMBEF01 - Katedra cestovného ruchu
    Source document Folia Turistica 3 : zborník vedeckých prác. S. 225-236. - Banská Bystrica : Univerzita Mateja Bela, Ekonomická fakulta, 2013 / Gúčik Marian 1945- ; Kučerová Jana 1955-2022 ; Malachovský Andrej 1974- ; Maráková Vanda 1976- ; Orieška Ján 1948- ; Pompurová Kristína 1983-
    Keywords hotelové spoločnosti - hotel companies   slovenský trh - Slovak market   spolupráca - kooperácia - cooperation  
    LanguageSlovak
    CountrySlovak Republic
    systematics 338.48
    AnnotationThis study investigated expansion strategies of international hotel companies in Slovakia. Due to the effects of new technology and globalisation on the hotel industry, there have been many changes in the last decade, including increasing consolidation and concentration and an object of the study is the Slovak hotel industry. The subjects of the study are hotel companies which can achieve many competitive advantages in comparison with independent hotels. The aim of the paper is to analyse the structure of hotel capacity in the Slovak Republic with focus on hotel companies, its development and change of amount and conditions.
    Public work category AED
    No. of Archival Copy26837
    Repercussion category ŠEVČIKOVÁ, Miriama. Folia Turistica 3. In Ekonomická revue cestovného ruchu : vedecký časopis Ekonomickej fakulty Univerzity Mateja Bela. ISSN 0139-8660, 2013, roč. 46, č. 3, s. 188-192.
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexpca - PUBLIKAČNÁ ČINNOSŤ
    References (1) - PUBLIKAČNÁ ČINNOSŤ
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