Number of the records: 1  

What is the value of luxury? A cross-cultural consumer perspective

  1. TitleWhat is the value of luxury? A cross-cultural consumer perspective
    Author infoNadine Hennigs ... [et al.]
    Author Hennigs Nadine (10%)
    Co-authors Wiedmann Klaus-Peter (10%)
    Klarmann Christiane (10%)
    Strehlau Suzane (9%)
    Godey Bruno (8%)
    Pederzoli Daniele (7%)
    Neulinger Agnes (6%)
    Dave Kartik (5%)
    Aiello Gaetano (5%)
    Donvito Raffaele (5%)
    Taro Koyama (5%)
    Táborecká Petrovičová Janka 1979- (10%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
    Rodríguez Santos Carmen (4%)
    Jung Jaehee (3%)
    Oh Hyunjoo (3%)
    Source document Psychology and marketing. Vol. 29, no. 12 (2012), pp. 1018-1034. - Hoboken : John Wiley & Sons, 2012
    Keywords luxury marketing   spotrebiteľské správanie - správanie spotrebiteľov - nákupné správanie - consumer behavior - consumer behaviour - shopping behaviour   kultúra - culture   medzinárodný marketing - international marketing  
    LanguageEnglish
    CountryUnited States of America
    systematics 339.138
    Public work category ADC
    No. of Archival Copy25222
    Repercussion category CHEN, Shan - LAMBERTI, Lucio. Entering the dragon's nest: Exploring chinese upper-class consumers' perception of luxury. In Qualitative Market Research. ISSN 1352-2752, 2015, vol. 18, no. 1, pp. 4-29.
    WAGNER, Beverly - WILSON, Juliette - VESCOVI, Tiziano. Exploring the relationship between luxury brand personality, store personality and consumer personality [online]. In 13th International Marketing Trends Conference, 23. - 25. 1. 2014, Venice. [cit. 2015-04-28]. Dostupné na: http://strathprints.strath.ac.uk/48101/; http://www.marketing-trends-congress.com/archives/2014/pages/PDF/106.pdf
    JUNG, Hyejung - LEE, Yuri - KIM, Haejung - YANG, Heesoon. Impacts of country images on luxury fashion brand: Facilitating with the brand resonance model. In Journal of fashion marketing and management. ISSN 1361-2026, 2014, vol. 18, no. 2, pp. 187-205.
    CERVELLON, Marie-Cécile - SHAMMAS, Lara. The value of sustainable luxury in mature markets : a customer-based approach. In The journal of corporate citizenship. ISSN 2051-4700, 2013, no. 52 (December), pp. 90-101.
    HYUN, Sunghyup Sean - KIM, Min Gyung. Negative effects of perceived crowding on travelers’ identification with cruise brand. In Journal of Travel and Tourism Marketing. ISSN 1054-8408, 2015, vol. 32, no. 3, pp. 241-259.
    LIM, Weng Marc. It’s time to celebrate : how can restaurateurs make special occasions even better? In Journal of hospitality marketing and management. ISSN 1936-8623, 2015, vol. 24, no. 6, pp. 573-600.
    FAIN, Varsha - ROY, Subhadip - RANCHHOD, Ashok. Conceptualizing luxury buying behavior: the Indian perspective. In Journal of product and brand management. ISSN 1061-0421, 2015, vol. 24, no. 3, pp. 211-228.
    HASSAN, Salah - HUSIĆ-MEHMEDOVIĆ, Melika - DUVERGER, Philippe. Retaining the allure of luxury brands during an economic downturn : can brand globalness influence consumer perception? In Journal of fashion marketing and management. ISSN 1361-2026, 2015, vol. 19, no. 4, pp. 416-429.
    SKOROBOGATYKH, Irina - TARASENKO, Elvira - SHIROCHENSKAYA, Irina. Possible scenarios of Russian luxury market development under economic uncertainty and turbulence. In Review of European Studies. ISSN 1918-7173, 2015, vol. 7, no. 9, pp. 131-139.
    SHUKLA, Paurav - SINGH, Jaywant - BANERJEE, Madhumita. They are not all same : variations in Asian consumers´ value perceptions of luxury brands. In Marketing letters. ISSN 0923-0645, 2015, vol. 26, no. 3, pp. 265-278.
    ROD, Ales - RAIS, Jonas - SCHWARZ, Jiri. Economics of luxury - who buys luxury goods? In Ekonomicky casopis. ISSN 0013-3035, 2015, vol. 63, no. 5, pp. 451-464.
    TISSIER-DESBORDES, Elisabeth - GIANNELLONI, Jean-Luc. Repenser le marketing à l'ère du numérique. In Décisions marketing. ISSN 0779-7389, 2014, no. 73, pp. 5-11.
    STEINFIELD, Laurel. Consumer types versus stereotypes : exploring social tensions in the luxury market of South Africa [online]. Oxford : Saïd Business School, 2015. 50 s [cit. 2015-10-23]. Dostupné na: http://eureka.sbs.ox.ac.uk/5364/1/2015-9.pdf.
    CHATTALAS, Michael - SHUKLA, Paurav. Impact of value perceptions on luxury purchase intentions : a developed market comparison. In Luxury research journal. ISSN 2041-3831, 2015, vol. 1, no. 1, pp. 40-57.
    OCHKOVSKAYA, Marina. Perception and consumption of global luxury brands in Russia and Romania : comparative cross-cultural aspects. In Management dynamics in the knowledge economy [online]. 2015, vol. 3, no. 2, pp. 279-299 [cit. 2015-10-23]. ISSN 2392-8042. Dostupné na: http://www.managementdynamics.ro/index.php/journal/article/view/135.
    DRYL, Wioleta. The relativity of luxury - a luxury product from a perspective of Polish and foreign consumers. In Journal of intercultural management. ISSN 2080-0150, 2014, vol. 6, no. 4, pp. 25-37.
    KILSHEIMER EASTMAN, Jacqueline - IYER, Rajesh. Understanding the ecologically conscious behaviors of status motivated millennials. In Journal of consumer marketing. ISSN 0736-3761, 2021, vol. 38, no. 5, pp. 565-575.
    PARK, Jungkun - HYUN, Hyowon - THAVISAY, Toulany. A study of antecedents and outcomes of social media WOM towards luxury brand purchase intention. In Journal of retailing and consumer services. ISSN 0969-6989, 2021, vol. 58, art. no. 102272, pp. 1-12.
    KUNZ, Jennifer - MAY, Stephanie - SCHMIDT, Holger J. Sustainable luxury : current status and perspectives for future research. In Business research. ISSN 2198-3402, 2020, vol. 13, no. 2, pp. 541-601.
    DE SILVA, Sattambi Sumith - SEELEY, Eugene L. - ONGSAKUL, Viput - AHMED, Zafar U. Conceptualizing a new model for luxury brand purchase intention in an emerging country setting. In Journal of transnational management. ISSN 1547-5778, 2020, vol. 25, no. 2, pp. 100-127.
    WANG, Wangshuai - ZHANG, Xin An - LI, Jie - SUN, Gong. Approach or avoidance? The dual role of face in fashion consumption. In Journal of global marketing. ISSN 0891-1762, 2020, vol. 33, no. 2, pp. 103-124.
    PENG, Norman - CHEN, Annie. The antecedents and consequences of luxury hotel consumers' sense of belonging. In Hospitality and society. ISSN 2042-7913, 2020, vol. 10, no. 3, pp. 263-286.
    CONEJO, Francisco J. - CUNNINGHAM, Lawrence F. - YOUNG, Clifford E. Toward a luxury service value taxonomy : empirical evidence and future directions. In Services marketing quarterly. ISSN 1533-2969, 2020, vol. 41, no. 1, pp. 1-21.
    DOGAN-SUDAS, Hatice - KARA, Ali - CABUK, Serap. The role of sustainable environment attributes in luxury product perceptions : evidence from an emerging market. In Journal of transnational management. ISSN 1547-5778, 2019, vol. 24, no. 1, pp. 3-20.
    NAUMOVA, Olena - BILAN, Svitlana - NAUMOVA, Mariia. Luxury consumers’ behavior : a cross-cultural aspect. In Innovative marketing. ISSN 1814-2427, 2019, vol. 15, no. 4, pp. 1-13.
    CALVELLI, Adriana - CANNAVALE, Chiara - BASSANO, Clara - LAURENZA, Elena. New trends in luxury goods consumptions : a cross-cultural analysis. In International journal of business and globalisation. ISSN 1753-3627, 2019, vol. 22, no. 1, pp. 74-90.
    MONTANARI, Maria Gabriela - RODRIGUES, Jonny Mateus - DE MOURA ENGRACIA GIRALDI, Janaina - NEVES, Marcos Fava. Country of origin effect : a study with Brazilian consumers in the luxury market. In Brazilian business review. ISSN 1808-2386, 2018, vol. 15, no. 4, pp. 348-362.
    KAUFMANN, Hans Ruediger - PETROVICI, Dan Alex - GONCALVES FILHO, Cid - AYRES, Adriano. Identifying moderators of brand attachment for driving customer purchase intention of original vs counterfeits of luxury brands. In Journal of business research. ISSN 0148-2963, 2016, vol. 69, no. 12, pp. 5735-5747.
    KAPFERER, Jean Noël. The challenges of luxury branding. In The Routledge companion to contemporary brand management. S. l. : Routledge, 2016. ISBN 978-131775158-8, pp. 473-491.
    SMITH, Donna - HERNÁNDEZ-GARCÍA, Angel - AGUDO PEREGRINA, Angel F. - HAIR, Joseph F. Social network marketing : a segmentation approach to understanding purchase intention. In ACM international conference proceeding series : 7th international conference on social media and society, London, 11th-13th July 2016. [London] : SMSociety, 2016. ISBN 978-145033938-4, pp. 1-10.
    MO, Tingting - ROUX, Elyette. Luxury consumers and luxury brand management in China. In Brand management in emerging markets : theories and practices. [Hershey] : IGI Global, 2014. ISBN 978-146666244-5, pp. 200-221.
    HOLT, Svetlana - MARQUES, Joan - CAMILLO, Angelo A. To Russia with love : the complexity of penetrating new markets. In Handbook of research on effective marketing in contemporary globalism. [Hershey] : IGI Global, 2014. ISBN 978-146666223-0, pp. 137-145.
    PILLAI, Kishore Gopalakrishna - NAIR, Smitha R. The effect of social comparison orientation on luxury purchase intentions. In Journal of business research. ISSN 0148-2963, 2021, vol. 134, pp. 89-100.
    KAPFERER, Jean-Noel - VALETTE-FLORENCE, Pierre. Which consumers believe luxury must be expensive and why? A cross-cultural comparison of motivations. In Journal of business research. ISSN 0148-2963, 2021, vol. 132, pp. 301-313.
    EASTMAN, Jacqueline K. - IYER, Rajesh - DEKHILI, Sihem. Can luxury attitudes impact sustainability? The role of desire for unique products, culture, and brand self-congruence. In Psychology and marketing. ISSN 0742-6046, 2021, vol. 38, no. 11, pp. 1881-1894.
    RAMKUMAR, Bharath - WOO, Hongjoo - KIM, Naeun (Lauren). The cross-cultural effects of brand status and social facilitation on enhancing consumer perception toward circular fashion services. In Corporate social responsibility and environmental management. ISSN 1535-3958, 2021, vol. 28, no. 4, pp. 1254-1269.
    PETRAVICIUTE, Kristina - SEINAUSKIENE, Beata - RUTELIONE, Ausra - KRUKOWSKI, Krzysztof. Linking luxury brand perceived value, brand attachment, and purchase intention : the role of consumer vanity. In Sustainability. ISSN 2071-1050, 2021, vol. 13, no. 12, pp. 1-21.
    KAUTISH, Pradeep - KHARE, Arpita - SHARMA, Rajesh. Influence of values, brand consciousness and behavioral intentions in predicting luxury fashion consumption. In Journal of product and brand management. ISSN 1061-0421, 2021, vol. 30, no. 4, pp. 513-531.
    KUMAR, Amresh - SIKDAR, Pallab - SAHA, Raiswa. Seller experience assessment in online marketplace: a scale development study. In Benchmarking : an international journal. ISSN 1463-5771, 2021, vol. 28, no. 7, pp. 2315-2342.
    SHUKLA, Paurav - ROSENDO-RIOS, Veronica. Intra and inter-country comparative effects of symbolic motivations on luxury purchase intentions in emerging markets. In International business review. ISSN 0969-5931, 2021, vol. 30, no. 1, pp. 1-11.
    WANG, Pengji - KUAH, Adrian T. H. - LU, Qinye - WONG, Caroline - THIRUMARAN, K. - ADEGBITE, Emmanuel - KENDALL, Wesley. The impact of value perceptions on purchase intention of sustainable luxury brands in China and the UK. In Journal of brand management. ISSN 1350-231X, 2021, vol. 28, no. 3, pp. 325-346.
    AW, Eugene Cheng-Xi - CHUAH, Stephanie Hui-Wen - SABRI, Mohamad Fazli - BASHA, Norazlyn Kamal. Go loud or go home? How power distance belief influences the effect of brand prominence on luxury goods purchase intention. In Journal of retailing and consumer services. ISSN 0969-6989, 2021, vol. 58, art. no. 102288, pp. 1-10.
    JAIN, Sheetal. Determinants of luxury purchase behaviour: a study of young Indian consumers. In International journal of Indian culture and business management. ISSN 1753-0806, 2021, vol. 22, no. 1, pp. 66-88.
    DEB, Madhurima - LOMO-DAVID, Ewuukgem. On the hedonic versus utilitarian message appeal in building buying intention in the luxury hotel industry. In Journal of hospitality and tourism management. ISSN 1447-6770, 2020, vol. 45, pp. 615-621.
    SHEN, Bin. Creating a parasocial relationship on social media: luxury brands playing cute in China. In Asian journal of communication. ISSN 0129-2986, 2020, vol. 30, no. 6, pp. 494-514.
    BRADSHAW, Hannah K. - RODEHEFFER, Christopher D. - HILL, Sarah E. Scarcity, sex, and spending : recession cues increase women's desire for men owning luxury products and men's desire to buy them. In Journal of business research. ISSN 0148-2963, 2020, vol. 120, pp. 561-568.
    CORREIA LOUREIRO, Sandra Maria - JIMENEZ-BARRETO, Jano - ROMERO, Jaime. Enhancing brand coolness through perceived luxury values : insight from luxury fashion brands. In Journal of retailing and consumer services. ISSN 0969-6989, 2020, vol. 57, art. no. 102211, pp. 1-12.
    CHOI, Yung Kyun - SEO, Yuri - WAGNER, Udo - YOON, Sukki. Matching luxury brand appeals with attitude functions on social media across cultures. In Journal of business research. ISSN 0148-2963, 2020, vol. 117, pp. 520-528.
    DAS, Manish - JEBARAJAKIRTHY, Charles. Impact of acculturation to western culture (AWC) on western fashion luxury consumption among Gen-Y consumers in the Asia-Pacific region. In Journal of retailing and consumer services. ISSN 0969-6989, 2020, vol. 56, art. no. 102179, pp. 1-17.
    CHUGANI, Sunaina - IRWIN, Julie R. All eyes on you : the social audience and hedonic adaptation. In Psychology and marketing. ISSN 0742-6046, 2020, vol. 37, no. 11, pp. 1554-1570.
    LI, Jie - GUO, Shuojia - ZHANG, Jonathan Z. - SUN, Liben. When others show off my brand: self-brand association and conspicuous consumption. In Asia pacific journal of marketing and logistics. ISSN 1355-5855, 2020, vol. 32, no. 6, special issue, pp. 1214-1225.
    FIGUEIREDO, Jose - EIRIZ, Vasco. Fragrances' luxury brand extension : consumer behaviour and influences. In Euromed journal of business. ISSN 1450-2194, 2021, vol. 16, no. 2, pp. 241-258.
    PENG, Norman - CHEN, Annie - HUNG, Kuang-Peng. Dining at luxury restaurants when traveling abroad : incorporating destination attitude into a luxury consumption value model. In Journal of travel and tourism marketing. ISSN 1054-8408, 2020, vol. 37, no. 5, special issue, pp. 562-576.
    JHAMB, Deepika - AGGARWAL, Arun - MITTAL, Amit - PAUL, Justin. Experience and attitude towards luxury brands consumption in an emerging market. In European business review. ISSN 0955-534X, 2020, vol. 32, no. 5, special issue, pp. 909-936.
    SRESNEWSKY, Katherine Braun Galvao Bueno - YOJO, Angela Satiko - VELOSO, Andres Rodriguez - TORRESI, Laura. Rapport-building in luxury fashion retail : a collectivist culture case. In Journal of fashion marketing and management. ISSN 1361-2026, 2020, vol. 24, no. 2, pp. 251-276.
    DOGAN, Volkan - OZKARA, Behcet Yalin - DOGAN, Merve. Luxury consumption tendency : conceptualization, scale development and validation. In Current psychology. ISSN 1046-1310, 2020, vol. 39, no. 3, pp. 934-952.
    ZAKARIA, Norhayati - WAN-ISMAIL, Wan-Nurisma Ayu - ABDUL-TALIB, Asmat-Nizam. Seriously, conspicuous consumption? The impact of culture, materialism and religiosity on Malaysian Generation Y consumers' purchasing of foreign brands. In Asia pacific journal of marketing and logistics. ISSN 1355-5855, 2021, vol. 33, no. 2, pp. 528-562.
    BLAZQUEZ, Marta - ALEXANDER, Bethan - FUNG, Karie. Exploring millennial's perceptions towards luxury fashion wearable technology. In Journal of fashion marketing and management. ISSN 1361-2026, 2020, vol. 24, no. 3, special issue, pp. 343-359.
    SHARMA, Amalesh - SONI, Mauli - BORAH, Sourav Bikash - SABOO, Alok R. Identifying the drivers of luxury brand sales in emerging markets : an exploratory study. In Journal of business research. ISSN 0148-2963, 2020, vol. 111, pp. 25-40.
    DIALLO, Mbaye Fall - MOUELHI, Norchene Ben Dahmane - GADEKAR, Mahesh - SCHILL, Marie. CSR actions, brand value, and willingness to pay a premium price for luxury brands : does long-term orientation matter? In Journal of business ethics. ISSN 0167-4544, 2021, vol. 169, no. 2, pp. 241-260.
    GUERCINI, Simone - RANFAGNI, Silvia - RUNFOLA, Andrea. E-commerce internationalization for top luxury fashion brands : some emerging strategic issues. In Journal of management development. ISSN 0262-1711, 2020, vol. 39, no. 4, special issue, pp. 423-436.
    CHOI, Sooyoung - KIM, Joonhyeong Joseph - CHOE, Yunseok - HYUN, Sunghyup - KIM, Insin. Modeling the role of luxury air-travelers' self-enhancement. In Journal of travel and tourism marketing. ISSN 1054-8408, 2020, vol. 37, no. 2, pp. 200-216.
    CONEJO, Francisco J. - CUNNINGHAM, Lawrence F. - YOUNG, Clifford E. Revisiting the brand luxury index : new empirical evidence and future directions. In Journal of brand management. ISSN 1350-231X, 2020, vol. 27, no. 1, pp. 108-122.
    FASCHAN, Maximilian - CHAILAN, Claude - HUAMAN-RAMIREZ, Richard. Emerging adults' luxury fashion brand value perceptions : a cross-cultural comparison between Germany and China. In Journal of global fashion marketing. ISSN 2093-2685, 2020, vol. 11, no. 3, pp. 207-231.
    LEE, Jin-Myong - KIM, Hyo-Jung. Determinants of adoption and continuance intentions toward internet-only banks. In International journal of bank marketing. ISSN 0265-2323, 2020, vol. 38, no. 4, pp. 843-865.
    MOSTAFA, Mohamed M. - ARNAOUT, Jean-Paul. What drives Kuwaiti consumers to purchase luxury brands? In International review of retail distribution and consumer research. ISSN 0959-3969, 2020, vol. 30, no. 1, pp. 86-102.
    PERRY, Patsy - BARNES, Liz - YE, Tiantian. The evolution of the Chinese luxury fashion consumer : an interpretive study of luxury value perceptions. In Understanding luxury fashion : from emotions to brand building. Cham : Palgrave Macmillan, 2020. ISBN 978-3-030-25653-1, pp. 175-202.
    SHIMUL, Anwar Sadat - PHAU, Ian - LWIN, Michael. Conceptualising luxury brand attachment : scale development and validation. In Journal of brand management. ISSN 1350-231X, 2019, vol. 26, no. 6, pp. 675-690.
    ZHANG, Lini - ZHAO, Haidong. Personal value vs. luxury value : what are Chinese luxury consumers shopping for when buying luxury fashion goods? In Journal of retailing and consumer services. ISSN 0969-6989, 2019, vol. 51, pp. 62-71.
    JAIN, Sheetal. Exploring relationship between value perception and luxury purchase intention : a case of Indian millennials. In Journal of fashion marketing and management. ISSN 1361-2026, 2019, vol. 23, no. 4, pp. 414-439.
    STATHOPOULOU, Anastasia - BALABANIS, George. The effect of cultural value orientation on consumers' perceptions of luxury value and proclivity for luxury consumption. In Journal of business research. ISSN 0148-2963, 2019, vol. 102, pp. 298-312.
    DEVANATHAN, Sangeeta. Indian consumers' assessment of luxuriousness : a comparison of Indian and western luxury brands. In IIM Kozhikode society and management review. ISSN 2277-9752, 2020, vol. 9, no. 1, pp. 84-95.
    KAUPPINEN-RAISANEN, Hannele - GUMMERUS, Johanna - VON KOSKULL, Catharina - CRISTINI, Helene. The new wave of luxury : the meaning and value of luxury to the contemporary consumer. In Qualitative market research. ISSN 1352-2752, 2019, vol. 22, no. 3, pp. 229-249.
    BACHMANN, Frank - WALSH, Gianfranco - HAMMES, Eva K. Consumer perceptions of luxury brands : an owner-based perspective. In European management journal. ISSN 0263-2373, 2019, vol. 37, no. 3, pp. 287-298.
    MOSTAFA, Mohamed M. Profiling Kuwaiti female apparel consumers self-identity, social interactions, and prestige consumption. In International journal of sociology and social policy. ISSN 0144-333X, 2019, vol. 39, no. 1-2, pp. 98-117.
    DE KLERK, Helena M. - KEARNS, Madelein - REDWOOD, Mike. Controversial fashion, ethical concerns and environmentally significant behaviour : the case of the leather industry. In International journal of retail and distribution management. ISSN 0959-0552, 2019, vol. 47, no. 1, pp. 19-38.
    JIANG, Yushi - MIAO, Miao - JALEES, Tariq - ZAMAN, Syed Imran. Analysis of the moral mechanism to purchase counterfeit luxury goods : evidence from China. In Asia pacific journal of marketing and logistics. ISSN 1355-5855, 2019, vol. 31, no. 3, special issue, pp. 647-669.
    LEE, Hojin - JANG, Yoon - KIM, Youngshin - CHOI, Hyung-Min - HAM, Sunny. Consumers' prestige-seeking behavior in premium food markets : application of the theory of the leisure class. In International journal of hospitality management. ISSN 0278-4319, 2019, vol. 77, pp. 260-269.
    MO, Tingting - WONG, Nancy. Standing out vs fitting in : luxury value perception and acculturation. In International marketing review. ISSN 0265-1335, 2019, vol. 36, no. 3, pp. 483-510.
    PINO, Giovanni - AMATULLI, Cesare - PELUSO, Alessandro M. - NATARAAJAN, Rajan - GUIDO, Gianluigi. Brand prominence and social status in luxury consumption : a comparison of emerging and mature markets. In Journal of retailing and consumer services. ISSN 0969-6989, 2019, vol. 46, pp. 163-172.
    RODRIGUES, Clarinda - RODRIGUES, Paula. Brand love matters to Millennials : the relevance of mystery, sensuality and intimacy to neo-luxury brands. In Journal of product and brand management. ISSN 1061-0421, 2019, vol. 28, no. 7, pp. 830-848.
    ROOS, Goran. Understanding luxury food for the Asian markets through an intellectual capital lens : the case of the South Australian food industry and the Chinese luxury food market. In Harnessing marine macroalgae for industrial purposes in an australian context : emerging research and opportunities. Hersey : IGI Global, 2019. ISBN 978-1-5225-8773-6, pp. 201-254.
    PHAM, Melanie - VALETTE-FLORENCE, Pierre - VIGNERON, Franck. Luxury brand desirability and fashion equity : the joint moderating effect on consumers' commitment toward luxury brands. In Psychology and marketing. ISSN 0742-6046, 2018, vol. 35, no. 12, pp. 902-912.
    RODRIGUES, Paula - BARROS, Teresa - MARTINS, Carlos. The value of luxury : social, individual and functional dimensions. In International journal of marketing communication and new media. ISSN 2182-9306, 2018, special no. 4, pp. 57-76.
    BOISVERT, Jean - ASHILL, Nicholas J. The spillover effect of downward line extensions on US consumers' evaluation of a French luxury parent brand : the role of branding strategies, authenticity, and fit. In Psychology and marketing. ISSN 0742-6046, 2018, vol. 35, no. 10, pp. 740-751.
    FREIRE, Naiade Anido - LOUSSAIEF, Leila. When advertising highlights the binomial identity values of luxury and CSR principles : the examples of Louis Vuitton and Hermes. In Corporate social responsibility and environmental management. ISSN 1535-3958, 2018, vol. 25, no. 4, pp. 565-582.
    KU, Te-Hsing - LIN, Tzu-Ling. Effects of luxury brand perceptions on brand attachment and purchase intention : a comparative analysis among consumers in China, Hong Kong and Taiwan. In South African journal of business management. ISSN 2078-5585, 2018, vol. 49, no. 1, pp. 1-9.
    DE OLIVEIRA CAMELO, Caeverton - THOME, Karim Marini - RESENDE JUNQUEIRA, Ana Maria. Coffee and the consumer values of the Brazilians. In Revista Brasileira de marketing. ISSN 2177-5184, 2018, vol. 17, no. 2, pp. 220-236.
    BAKER, Jeff - ASHILL, Nick - AMER, Noha - DIAB, Ekram. The internet dilemma : an exploratory study of luxury firms' usage of internet-based technologies. In Journal of retailing and consumer services. ISSN 0969-6989, 2018, vol. 41, pp. 37-47.
    BOISVERT, Jean - ASHILL, Nicholas J. The impact of branding strategies on horizontal and downward line extension of luxury brands : a cross-national study. In International marketing review. ISSN 0265-1335, 2018, vol. 35, no. 6, pp. 1033-1052.
    HEIDE, Morten - OLSEN, Svein Ottar. The use of food quality and prestige-based benefits for consumer segmentation. In British food journal. ISSN 0007-070X, 2018, vol. 120, no. 10, pp. 2349-2363.
    JIANG, Ling - SHAN, Juan. Heterogeneity of luxury value perception : a generational comparison in China. In International marketing review. ISSN 0265-1335, 2018, vol. 35, no. 3, pp. 458-474.
    LEHTO, Xinran Y. - SHI, Zhi - ANAYA, G. Joel - LEHTO, Mark R. - CAI, Liping. Cross-cultural user experience of luxury hotel websites : a conjoint analysis. In Tourism culture and communication. ISSN 1098-304X, 2018, vol. 18, no. 4, special issue, pp. 251-274.
    ROVAI, Serena. Digitalisation, luxury fashion and Chineseness : the influence of the Chinese context for luxury brands and the online luxury consumers experience. In Journal of global fashion marketing. ISSN 2093-2685, 2018, vol. 9, no. 2, pp. 116-128.
    THACH, Liz - CHARTERS, Steve - COGAN-MARIE, Laurence. Core tensions in luxury wine marketing : the case of Burgundian wineries. In International journal of wine business research. ISSN 1751-1062, 2018, vol. 30, no. 3, pp. 343-365.
    TURUNEN, Linda Lisa Maria. Context specificity of luxuriousness. In Interpretations of luxury : exploring the consumer perspective. Cham : Palgrave Macmillan, 2018. ISBN 978-3-319-60869-3, pp. 153-165.
    YANG, Jie - MA, Jieqiong - ARNOLD, Mark - NUTTAVUTHISIT, Krittinee. Global identity, perceptions of luxury value and consumer purchase intention : a cross-cultural examination. In Journal of consumer marketing. ISSN 0736-3761, 2018, vol. 35, no. 5, pp. 533-542.
    GURZKI, Hannes - WOISETSCHLAEGER, David M. Mapping the luxury research landscape : a bibliometric citation analysis. In Journal of business research. ISSN 0148-2963, 2017, vol. 77, pp. 147-166.
    LACROIX, Caroline - JOLIBERT, Alain. Mediational role of perceived personal legacy value between consumer agentic generativity and attitudes/buying intentions toward luxury brands. In Journal of business research. ISSN 0148-2963, 2017, vol. 77, pp. 203-211.
    SADARANGANI, Pradip H. - KRISHNAMURTHY, Anup - BAGOZZI, Richard P. Shared consumer needs across India and China : a path to global advertising of services? In Management international review. ISSN 0938-8249, 2017, vol. 57, no. 3, pp. 473-500.
    BROCKHAUS, Sebastian - FAWCETT, Stanley E. - KNEMEYER, A. Michael - FAWCETT, Amydee M. Motivations for environmental and social consciousness : reevaluating the sustainability-based view. In Journal of cleaner production. ISSN 0959-6526, 2017, vol. 143, pp. 933-947.
    ROUX, Elyette - TAFANI, Eric - VIGNERON, Franck. Values associated with luxury brand consumption and the role of gender. In Journal of business research. ISSN 0148-2963, 2017, vol. 71, pp. 102-113.
    NG, Mark. Luxury brands and social media in China : new trends and development. In Luxury fashion retail management. Singapore : Springer Nature, 2017. ISBN 978-981-10-9755-3, pp. 167-184.
    LIM, Choong Hoon - KIM, Kihan - CHEONG, Yunjae. Factors affecting sportswear buying behavior : a comparative analysis of luxury sportswear. In Journal of business research. ISSN 0148-2963, 2016, vol. 69, no. 12, pp. 5793-5800.
    STATHOPOULOU, Anastasia - BALABANIS, George. The effects of loyalty programs on customer satisfaction, trust, and loyalty toward high- and low-end fashion retailers. In Journal of business research. ISSN 0148-2963, 2016, vol. 69, no. 12, pp. 5801-5808.
    CHAN, Wing Yin - TO, Chester Kin-man - CHU, Wai Ching. Desire for experiential travel, avoidance of rituality and social esteem : an empirical study of consumer response to tourism innovation. In Journal of innovation and knowledge. ISSN 2530-7614, 2016, vol. 1, no. 1, pp. 24-35.
    LOUREIRO, Sandra Maria Correia - RUEDIGER KAUFMANN, Hans. Luxury values as drivers for affective commitment : the case of luxury car tribes. In Cogent business and management. ISSN 2331-1975, 2016, vol. 3, art. no. 1171192, pp. 1-13.
    KAPFERER, Jean-Noel - VALETTE-FLORENCE, Pierre. Beyond rarity : the paths of luxury desire. How luxury brands grow yet remain desirable. In Journal of product and brand management. ISSN 1061-0421, 2016, vol. 25, no. 2, pp. 120-133.
    KIM, Jae-Eun - LLOYD, Stephen - CERVELLON, Marie-Cecile. Narrative-transportation storylines in luxury brand advertising : motivating consumer engagement. In Journal of business research. ISSN 0148-2963, 2016, vol. 69, no. 1, pp. 304-313.
    KIM, Jihyun - JOUNG, Hyun-Mee. Psychological underpinnings of luxury brand goods repurchase intentions : brand-self congruity, emotional attachment, and perceived level of investment made. In Journal of global scholars of marketing science. ISSN 2163-9159, 2016, vol. 26, no. 3, pp. 284-299.
    LIU, Sindy - PERRY, Patsy - MOORE, Christopher - WARNABY, Gary. The standardization-localization dilemma of brand communications for luxury fashion retailers' internationalization into China. In Journal of business research. ISSN 0148-2963, 2016, vol. 69, no. 1, special issue, pp. 357-364.
    SHUKLA, Paurav - BANERJEE, Madhumita - SINGH, Jaywant. Customer commitment to luxury brands : antecedents and consequences. In Journal of business research. ISSN 0148-2963, 2016, vol. 69, no. 1, special issue, pp. 323-331.
    SIU, Noel Yee-Man - KWAN, Ho Yan - ZENG, Celeste Yunru. The role of brand equity and face saving in Chinese luxury consumption. In Journal of consumer marketing. ISSN 0736-3761, 2016, vol. 33, no. 4, pp. 245-256.
    SJOSTROM, Therese - CORSI, Armando Maria - LOCKSHIN, Larry. What characterises luxury products? A study across three product categories. In International journal of wine business research. ISSN 1751-1062, 2016, vol. 28, no. 1, pp. 76-95.
    THOME, Karim Marini - PINHO, Guilherme da Mata - FONSECA, Daiane Pereira - PIRANGY SOARES, Ariel Barros. Consumers' luxury value perception in the Brazilian premium beer market. In International journal of wine business research. ISSN 1751-1062, 2016, vol. 28, no. 4, pp. 369-386.
    TIMPERIO, Giuseppe - TAN, Kay Chuan - FRATOCCHI, Luciano - PACE, Stefano. The impact of ethnicity on luxury perception : the case of Singapore's Generation Y. In Asia pacific journal of marketing and logistics. ISSN 1355-5855, 2016, vol. 28, no. 2, pp. 217-233.
    JIN, Xiaotong - WANG, Hefeng - WANG, Tianxin - LI, Yang - DENG, Shengliang. Why Chinese elites buy what they buy : the signalling value of conspicuous consumption in China. In International journal of market research. ISSN 1470-7853, 2015, vol. 57, no. 6, pp. 877-908.
    MOSCARDO, Gianna - MINIHAN, Christina - O'LEARY, Joseph. Dimensions of the food tourism experience : building future scenarios. In Future of food tourism : foodies, experiences, exclusivity, visions and political capital. Bristol : Channel view publications, 2015. ISBN 978-1-84541-539-6, pp. 208-222.
    HANG, Haiming - RODRIGO, Padmali - GHAFFARI, Mahsa. Corporate social responsibility in the luxury sector : the role of moral foundations. In Psychology and marketing. ISSN 0742-6046, 2021, vol. 38, no. 12, pp. 2227-2239.
    REHMAN, Anis Ur - AL SHAMMARI, Serhan - AL-MAMARY, Yaser Hasan. Role of religiosity and the mediating effect of luxury value perception in luxury purchase intention : a cross-cultural examination. In Journal of islamic marketing. ISSN 1759-0833, 2022, vol. 13, no. 4, pp. 975-995.
    BOISVERT, Jean - ASHILL, Nicholas Jeremy. The impact of gender on the evaluation of vertical line extensions of luxury brands : a cross-national study. In Journal of product and brand management. ISSN 1061-0421, 2022, vol. 31, no. 3, pp. 484-495.
    PRABHAKAR, Deepasri - RAJAGOPAL, Sudhakar. Exploration of kids ready to wear clothing brands for measurement and fit discrepancies. In Research journal of textile and apparel. ISSN 1560-6074, 2022, vol. 26, no. 1, pp. 57-72.
    KLAUS, Philipp Phil. What matters most to ultra-high-net-worth individuals? Exploring the UHNWI luxury customer experience (ULCX). In Journal of product and brand management. ISSN 1061-0421, 2022, vol. 31, no. 3, pp. 368-376.
    TSENG, Ting-hsiang - HUANG, Hazel H. - LIU, Matthew Tingchi. Limited-edition advertising does not always work for luxury brands : the influence of consumption contexts. In Journal of consumer behaviour. ISSN 1472-0817, 2021, vol. 20, no. 5, pp. 1204-1215.
    MARIN, Vicente - BARRA, Cristobal - MOYANO, Jorge. Artification strategies to improve luxury perceptions : the role of adding an artist name. In Journal of product and brand management. ISSN 1061-0421, 2022, vol. 31, no. 3, pp. 496-505.
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexpca - PUBLIKAČNÁ ČINNOSŤ
    ReferencesPERIODIKÁ-Súborný záznam periodika
    unrecognised

    unrecognised

      To the basket"
Number of the records: 1  

  This site uses cookies to make them easier to browse. Learn more about how we use cookies.

Accept allSettingsReject all