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Corporate culture as a tool for competitiveness improvement
Title Corporate culture as a tool for competitiveness improvement Author info Miloš Hitka ... [et al.] Author Hitka Miloš (25%)
Co-authors Vetráková Milota 1950- (25%) UMBEF01 - Katedra cestovného ruchu
Balážová Žaneta 1971- (25%) UMBFF03 - Katedra európskych kultúrnych štúdií
Danihelová Zuzana 1986 - (25%) UMBPF07 - Katedra elementárnej a predškolskej pedagogiky
Source document Procedia economics and finance 34 : business economics and management 2015 conference, BEM 2015, Zvolen, 15. - 16. 11. 2015. Pp. 27-34. - [Amsterdam] : Elsevier, 2015 ; BEM 2015 - Business economics and management konferencia Keywords firemná kultúra konkurencieschopnosť - competitiveness nástroje konkurencie organizačná kultúra - corporate culture - organizational culture tool competition Language English Country Netherlands systematics 339.137 Annotation Corporate culture as a set of opinions, value systems and behaviour standards is unique for each organisation and represents specific character of its functions. The objective of the paper is to propose changes in corporate culture of the analysed enterprise. The research was focused on defining the opportunity for improvement and strengthening the corporate culture in the enterprise. Public work category AFD No. of Archival Copy 35017 Repercussion category ADAMOVÁ, Markéta - KRNINSKÁ, Ružena. The influence corporate culture of knowledge economy on financial performance of small and medium-sized enterprises. In Globalization and its socio-economic consequences : 16th international scientific conference, PTS I-V, Rajecké Teplice, 05th-06th October 2016. Žilina : University of Žilina, 2016. ISBN 978-80-8154-191-9, pp. 7-14.
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Number of the records: 1