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Problems of Marketing Management in Globalisation
Title Problems of Marketing Management in Globalisation Subtitle proceedings of the Papers from the 6th International Scientific Symposium 17.-19. 9. 2008 Author info vedec. red. Jaroslav Ďaďo, Janka Petrovičová; rec. Hana Lošťáková, Anna Vaňová Another authors Ďaďo Jaroslav 1954- (Editor)
Táborecká Petrovičová Janka 1979- (Editor)
Lošťáková Hana (Recenzent)
Vaňová Anna 1965- (Recenzent)
Issue data Banská Bystrica : Univerzita Mateja Bela , 2008. - 346 s. : grafy, il. tab., 25 cm ISBN 978-80-89382-00-2 Keywords proces globalizácie problémy marketingového manažmentu process of globalization marketing management issues Language English Country Slovak Republic systematics 339.138 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 3, currently available 1, at library only 2 unrecognised
Call number Location Sublocation Umiestnenie Info 306505 Univerzita Mateja Bela Economic reading room In-Library Use Only 306506 Univerzita Mateja Bela Department of absent lending 311412 Univerzita Mateja Bela Universal reading room In-Library Use Only
Number of the records: 1