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Consumption patterns and cultural values in Europe
Title Consumption patterns and cultural values in Europe Document part Chapter 6 Author info Agnes Neulinger ... [et al.] Author Neulinger Agnes (10%)
Co-authors Bech-Larsen Tino (10%)
Rosendahl Jacob (10%)
Hermannsdóttir Audur (10%)
Karveliene Regina (10%)
Rüdiger-Kaufmann Hans (10%)
Orphanidou Yianna (10%)
Táborecká Petrovičová Janka 1979- (20%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
van der Veen Annemien (10%)
Source document Consumption culture in Europe : insight into the beverage industry. Pp. 211-257. - USA : IGI Global, 2013 Keywords spotrebiteľské správanie - správanie spotrebiteľov - nákupné správanie - consumer behavior - consumer behaviour - shopping behaviour marketing kultúrne odlišnosti - cultural differences Language English Country United States of America systematics 339.138 Public work category ABC No. of Archival Copy 29027 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ unrecognised
Number of the records: 1