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Perception of package free shops as a part of the circular economy principles implementation by generations X and Y

  1. TitlePerception of package free shops as a part of the circular economy principles implementation by generations X and Y
    Author infoEva Poliačiková, Zdenka Musová, Jennifer Drugdová
    Author Poliačiková Eva 1960- (34%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
    Co-authors Musová Zdenka 1971- (33%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
    Drugdová Jennifer 1994- (33%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
    Source document Marketing identity COVID-2.0 : conference proceedings from the annual international scientific conference "Marketing identity 2020: COVID-2.0". Pp. 482-491. - Trnava : Univerzita sv. Cyrila a Metoda v Trnave, 2020 ; Marketing Identity 2020: COVID-2.0” konferencia
    Keywords cirkulárna ekonomika - kruhová ekonomika - circular economics - circular economy   consumers’ perception   covid-19 - koronavírus - Covid-19 (disease) - SARS-CoV-2 disease - Coronavirus disease 2019   generácie - generations   marketingové nástroje - marketing tools  
    Form. Descr.príspevky v zborníku - proceedings papers
    LanguageEnglish
    CountrySlovak Republic
    URL Link na zdrojový dokument
    Public work category AFD
    No. of Archival Copy49341
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexpca - PUBLIKAČNÁ ČINNOSŤ
Number of the records: 1  

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