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Etablovanie nadnárodných hotelových spoločností na slovenskom trhu
Title Etablovanie nadnárodných hotelových spoločností na slovenskom trhu Par.title The Establishment of Multinational Hotel Companies in the Slovak Market Author info Katarína Uličná Author Uličná Katarína 1988- (100%) UMBEF01 - Katedra cestovného ruchu
Source document Folia Turistica 3 : zborník vedeckých prác. S. 225-236. - Banská Bystrica : Univerzita Mateja Bela, Ekonomická fakulta, 2013 / Gúčik Marian 1945- ; Kučerová Jana 1955-2022 ; Malachovský Andrej 1974- ; Maráková Vanda 1976- ; Orieška Ján 1948- ; Pompurová Kristína 1983- Keywords hotelové spoločnosti slovenský trh - Slovak market spolupráca - kooperácia - cooperation Language Slovak Country Slovak Republic systematics 338.48 Annotation This study investigated expansion strategies of international hotel companies in Slovakia. Due to the effects of new technology and globalisation on the hotel industry, there have been many changes in the last decade, including increasing consolidation and concentration and an object of the study is the Slovak hotel industry. The subjects of the study are hotel companies which can achieve many competitive advantages in comparison with independent hotels. The aim of the paper is to analyse the structure of hotel capacity in the Slovak Republic with focus on hotel companies, its development and change of amount and conditions. Public work category AED No. of Archival Copy 26837 Repercussion category ŠEVČIKOVÁ, Miriama. Folia Turistica 3. In Ekonomická revue cestovného ruchu : vedecký časopis Ekonomickej fakulty Univerzity Mateja Bela. ISSN 0139-8660, 2013, roč. 46, č. 3, s. 188-192.
Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ References (1) - PUBLIKAČNÁ ČINNOSŤ 
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