Number of the records: 1
Communicating town
Title Communicating town Par.title Komunikujúce mesto Author info Anna Vaňová, Alica Božíková, Miroslav Foret Author Vaňová Anna 1965- (34%) UMBEF15 - Katedra verejnej ekonomiky a regionálneho rozvoja
Co-authors Božíková Alica 1964- (33%) UMBEF15 - Katedra verejnej ekonomiky a regionálneho rozvoja
Foret Miroslav 1946- (33%) UMBEF15 - Katedra verejnej ekonomiky a regionálneho rozvoja
Source document Best practices in marketing and their impact on quality of life. S. 63-78 [1,02 AH]. - Dordrecht : Springer Netherlands, 2013 / Alves Helena ; Vásquez José Luis Keywords marketing marketingová komunikácia - communication in marketing - marketing communication spokojnosť - contentment reklama a propagácia - advertising and promotion satisfaction Language English Country Germany systematics 339.138 Public work category AEC No. of Archival Copy 27009 Repercussion category ISABEL SANCHEZ-HERNANDEZ, Maria - AGUILAR-YUSTE, Manuel - JOSE MALDONADO-BRIEGAS, Juan - SECO-GONZALEZ, Jesus - BARRIUSO-IGLESIAS, Cristina - MERCEDES GALAN-LADERO, Maria. Modelling municipal social responsibility : a pilot study in the region of extremadura (Spain). In Sustainability. ISSN 2071-1050, 2020, vol. 12, no. 17, pp. 1-15.
Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ unrecognised
Number of the records: 1