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City branding
Title City branding Subtitle theory and cases Author info edited by Keith Dinnie Another authors Dinnie Keith (Editor)
Issue data Hampshire : Palgrave Macmillan , 2011. - 239 s. : il., 24 cm Issue 1st ed. ISBN 978-0-230-24185-5 Note Bibliografia s. 221-234. Register Keywords teritoriálny marketing obchodné značky - brand names products - brand names - commercial brands - trademarks reklama a propagácia - advertising and promotion marketing územia - territory marketing Language English Country Great Britian systematics 332 658.8 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 1, currently available 0, at library only 1 Call number Location Sublocation Umiestnenie Info 335972 Univerzita Mateja Bela Department of public economics and regional development In-Library Use Only
Number of the records: 1