Number of the records: 1  

Global Marketing

  1. TitleGlobal Marketing
    Author infoWarren J. Keegan, Mark C. Green
    Author Keegan Warren J.
    Co-authors Green Mark C.
    Issue dataHarlow : Pearson Education Limited , 2013. - 592 s. : il., 28 cm
    Issue7th ed.
    Edition Global edition
    ISBN978-0-273-76671-1, 0-273-76671-6,
    NoteRegister
    Keywords globálny marketing   konkurenčné výhody - konkurenčná výhoda - competitive advantages   global marketing   competitive advantages  
    LanguageEnglish
    CountryGreat Britian
    systematics 339.138
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexkni - BOOKS
    Copy count6, currently available 4, at library only 2
    Call numberLocationSublocationUmiestnenieInfo
    334315Univerzita Mateja BelaEconomic reading roomIn-Library Use Only
    336719Univerzita Mateja BelaDepartment of corporate economics and managementIn-Library Use Only
    336720Univerzita Mateja BelaDepartment of absent lending
    336721Univerzita Mateja BelaDepartment of absent lending
    336722Univerzita Mateja BelaDepartment of absent lending
    336723Univerzita Mateja BelaDepartment of absent lending

Number of the records: 1  

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