Number of the records: 1
The art and science of marketing
Title The art and science of marketing Subtitle marketing for marketing managers Author info Grahame R. Dowling Author Dowling Grahame R.
Issue data Oxford : Oxford University Press , 2005. - 441 s. : il., tab., 24 cm Issue [1. vyd.] ISBN 978-0-19-928556-3 Note 1st published in paperback 2005. - Bibliogr. odkazy. Reg. Keywords marketing marketingový manažment - marketing management Language English Country Great Britian systematics 339.138 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 1, currently available 0, at library only 1 book
Call number Location Sublocation Umiestnenie Info 328015 Univerzita Mateja Bela Department of public economics and regional development In-Library Use Only
Number of the records: 1